Bassam El-Oraby is a talented and versatile video professional with a strong background in video marketing, color correction, color grading, and content creation. Based in Cairo, Egypt, Bassam has honed his skills to become a sought-after expert in his field.
providing guidance to help you achieve your goals. I analyze your business, identify opportunities, and develop tailored strategies for growth.
Developing compelling video content that resonates with your target audience. From short-form ads to long-form narratives, My video production services help you connect and convert
Strategically allocate your advertising budget to maximize your reach and ROI. leveraging data-driven insights to optimize your campaigns across various channels.
"Capture Your Story." We produce high-quality video content tailored to your specific needs. From corporate events to personal narratives, our videography services ensure your story is told visually.
"Transform Your Footage." Our skilled editors refine your raw footage into polished, professional videos. We specialize in editing techniques that enhance your message and engage your audience.
"Enhance Your Visuals." Our color grading expertise elevates your videos with a cinematic aesthetic. We meticulously adjust color, contrast, and saturation to create a visually stunning experience.
"Engage Your Audience." We develop compelling content that resonates with your target audience. From blog posts to social media campaigns, our content creation services help you connect and convert.
"Optimize Your Strategy." Our marketing consultants provide expert guidance to help you achieve your goals. We analyze your business, identify opportunities, and develop tailored strategies for growth.
"Develop Your Roadmap." We create comprehensive marketing strategies that align with your business objectives. Our strategic planning process includes market research, target audience analysis, and channel optimization.
- Understand the fundamentals of UX design, including Neilsen’s Heuristic Evaluation, quantitative and
qualitative research methodologies, and the design psychology behind designing for humans
- visual design basics: information hierarchy, UI design patterns, visual hierarchy, as well as
grid systems, typography, style guides, and basic design systems
other Keywords: User Research, Frame Design oppertunitues, Design Sprints, Usability test, Low&high Fedelity Sketch Figma.
After completing this Nanodegree program I am able to:
• Define product strategy and KPIs based on market analysis.
• Design a user-centered prototype that adheres to engineering constraints.
• Take a product through the development process, with a focus on high quality, risk management, and
communication.
• Communicate a product roadmap that builds consensus amongst internal stakeholders and create a
comprehensive go-to-market plan.
• Build tests to enhance product features based on market data.
• Develop digital marketing strategies by setting up marketing framework of business goals
market insights, customer journey, marketing channels and marketing objectives
• Plan effective content and channels that can maximize the ROI of the marketing campaigns
• Analyze audience and marketing performance along with newly emerging marketing technologies
to marketing strategies
• Create a marketing campaign using the most effective channel to achieve marketing objectives on
popular marketing platforms
Bachelor's degree, Electrical, Electronics and Communications Engineering
* Direct all operational aspects including distribution operations, customer service, human resources, administration and sales
* Train employees and evaluate their performances.
* Recruiting, vetting, interviewing, and hiring new employees
* Locate areas of improvement and propose corrective actions that meet challenges and leverage growth opportunities to Stake Holders.
* Address customer and employee satisfaction issues promptly
* Adhere to high ethical standards, and comply with all regulations/applicable laws
* Conducts regular staff meetings to ensure that goals and objectives are clearly communicated with branch staff; provides guidance and leadership to enable staff to meet these goals and objectives.
* Prepare reports on sales.
* Assess local market conditions and identify current and prospective sales opportunities
* Develop forecasts, financial objectives and business plans
* Meet goals and metrics
* Keep in line with company growth strategy
* Manage budget and allocate funds appropriately
* Supervise and manage Accounting department
* Payroll Management
* Performs other related duties as assigned.
- Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
- Understand business objectives and design surveys to discover prospective customers’ preferences
- Compile and analyze statistical data using modern and traditional methods to collect it
- Perform valid and reliable market research SWOT analysis
- Interpret data, formulate reports and make recommendations
- Use online market research and catalogue findings to databases
- Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
- Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
- Remain fully informed on market trends, other parties researches and implement best practices
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- Developing SOP and Framework for Content creation and publishing workflows.
- Maintain a monthly social media calendar.
- Day-to-day development of editorial content on social media platforms, including Educational content, Inspirational content and content that converts.
- Making sure content matches our Client’s Vision and Brand guidelines
- Generate, edit, and optimize content that builds meaningful connections and encourages community members to take action increasing client’s revenue.
- Developing and maintaining WordPress and Shopify Websites for Agency Clients.
- Utilizing SEO methods to increase site traffic.
- Maintaining relationships with new and existing customers through prospecting and networking
- Assisting with the analysis of marketing data, including: campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns
- Creating video content for agency Clients’ social media accounts on Facebook, Instagram, TikTok and YouTube.
- Generate, edit, and optimize content that builds meaningful connections and encourages community members to take action increasing client’s revenue.
- Day-to-day development of editorial content on social media platforms, including Educational content, Inspirational content and content that converts.
- Maintain a monthly social media calendar
- Collaborate with the digital media team in brainstorming, delivering new ideas, new trends and concepts on social media channels.
My job responsibilities Include:
- Developing and implementing marketing plans.
- Undertaking competitor research and analyses.
- Conducting market research to establish customer trends and habits.
- Establishing goals and objectives in order to reach our customers through appropriate marketing channels.
- Building and maintaining relationships with new and existing customers through prospecting and networking.
- Promoting brand awareness through marketing efforts.
- Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns.
- Performing other duties when needed.
- Developing and implementing marketing plans.
- Researches and analyses a variety of marketing information, including market trends, pricing schedules, competitor offerings, product specifications, and demographic data.
- Develops new marketing strategies and campaigns based on detailed analysis of market forces.
- Works with creative teams to come up with branding ideas, advertising copy, graphic designs, and promotional materials.
- Acts as a go-to resource for up-to-date, accurate research and market information.
- Planning, implementing and monitoring the company’s Social Media strategy.
Bassam is the person who adds value to the work and the place, he is the most ambitious person I have ever known, he always has the ability to take on more tasks and always be in charge. I wish you all the best in your career path.