Scaling a Women's Sports Brand from 6 to 9 Branches
Led the full marketing transformation of a women-only swimming academy—developing content, strategy, and paid ads that drove massive organic reach (500K–1M+ views), dropped CPL by 84%, and enabled geographic expansion across Egypt. Now supporting continued growth through strategic consultation and media buying.

Launched a full restaurant brand from scratch, blending Bedouin culture with premium dining. Led brand identity design, opening event management, content creation, and ad strategy — resulting in high engagement, strong brand recognition, and sustained customer acquisition.